Warren Miller Entertainment

Landing a marketing role at Warren Miller Entertainment not long out of college felt like winning the lottery. Over nearly eight years, I helped carry a deeply rooted storytelling tradition forward—shaping editorial and brand voice, building B2C campaigns, supporting nationwide film tours, media buying, fulfilling sponsorships, and managing a roster of pro skiers and snowboarders who brought the films to life.

One of my favorite projects was co-creating and producing The Long Underwear Podcast with pro skier Amie Engerbretson. Across three seasons, we sat down with Glenn Plake, Ted Ligety, the late Hilaree Nelson, and many others to talk skiing, life, and everything in between. Looking back, WME was a career cornerstone. It was a place where history met heart, and where I learned how to tell a brand’s story with the care you’d give a family story passed down, from one generation to the next.